Build customer relationships, not transactions
Too many organisations have an excessive internal focus and do not spend sufficient time considering and gaining feedback in relation to the external environment, ...
Benchmarking board performance: 500 board reviews later
Unlock evidence-based insights into board performanceAre your customers satisfied? Our customer survey research suggests that the answer to this common question might be: “who cares?” Businesses are fast losing faith in customer surveys because “satisfied” customers are walking away from established relationships. |
Our customer survey research has discovered why customers are jumping ship and we have come up with a better way of measuring organisational success using customer research.
After an extensive review of the academic literature combined with in-house research, we built a customer survey tool that measures more than just customer satisfaction – it examines customer emotional engagement and loyalty.
Insync’s Customer Satisfaction Survey is designed for B2B sales and marketing managers. It helps you understand the missing link between satisfaction and the real payoffs: profit and growth.
The Customer Satisfaction Survey provides a complete picture of your customers’ journey. Based on leading academic research*, our tool’s framework shows how customers have experienced your services/products and developed an overall judgment. This leads to customers developing a personal relationship with you as the supplier and becoming emotionally engaged. This impacts their future buying behaviour.
The Customer Satisfaction Survey helps resolve uncertainty about:
Too many organisations have an excessive internal focus and do not spend sufficient time considering and gaining feedback in relation to the external environment, ...
The not-for-profit (NFP) sector is experiencing change at a rate that is equal to, or faster than, many other sectors of the economy.
it is important to regularly seek & act on customer feedback. B2B research shows that most organisations lose around half of their clients every 5 years
It's a customer's world. Few people would argue that for organisations to survive, they must understand and meet the needs of their customers.
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